Friday, December 05, 2008

The boycott worked.

Someone just posted this message they got from DBS. I'm gonna write them a thank you letter. Seriously, wow.

Dear ****

We thank you for your feedback and appreciate your concerns.

In line with DBS� corporate social responsibility (CSR) efforts that are geared towards supporting children and learning, several welfare organizations that support similar causes were shortlisted.

It was never the intention of the Bank to discriminate against any group through this initiative. Nevertheless given feedback received, to demonstrate that DBS believes in diversity and inclusion, we will be removing the Christmas charity campaign with immediate effect.

DBS will continue to play its part to support the community at large, and we hope to have your kind understanding and support.

Yours sincerely
Iris Ho
Customer Care & Feedback Management
Consumer Banking Group
DBS Bank Ltd

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